I have long felt that some of the items I have bought, during my weekly shop, have been shrinking. Now the weight of the consumer group Which has been brought to bear and guess what they have found.
It’s true. The products that we are buying are indeed shrinking while the prices remain the same or, in some cases, have actually gone up.
I believe that Which are right, that manufacturers must be forced to provide unit pricing so that we the consumers can really see what we are paying for.