I stumbled across this article and thought I would share.
The novel idea of importing 45 tons of snow, 25 Norwegian skiers and building an almost full sized ski jump obviously gave Londoners something to gawp at back in 1950, although I can’t imagine why the event was originally proposed. Perhaps the words of a “spokesmen” give us a clue
An official said of the event, “This exhibition has been such an unqualified success that we are very much hoping it will become one of the country’s major sporting features.”
Maybe there were some pretensions that London could host the Winter Olympics. Is this where Eddie “The Eagle” Edwards gained inspiration ?